Estéfano Oliveira Pereira - Growth Business Consultant

Estéfano Oliveira

Engagement Rate

Definition

Engagement Rate is a metric used to measure the level of interaction customers have with a brand’s content or products. In B2B SaaS, analyzing engagement rates helps in understanding user behavior, evaluating the effectiveness of content strategies, and identifying areas for improvement to boost customer engagement and satisfaction.

Do you want to grow your SaaS?

B2B SaaS Growth Consultant

Hey, I’m Estéfano.  Thank’s for reading my blog! If you are interested in power your SaaS let’s have a meeting.

100% free. No bullshit.

Scroll to Top