Estéfano Oliveira Pereira - Growth Business Consultant

Estéfano Oliveira

UX/UI (User Experience/User Interface)


User Interface (UI) refers to the space where interactions between humans and machines occur, including the layout of the software, the design of the screens, and the buttons users click on. In B2B SaaS, an intuitive and attractive UI is essential for enhancing user satisfaction and usability, leading to better user engagement and productivity.

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