Whitelabel
A product or service produced by one company that other companies rebrand to make it appear as if they had made it.
A product or service produced by one company that other companies rebrand to make it appear as if they had made it.
A situation in which a customer using a product or service cannot easily transition to a competitor’s product or service.
Vertical SaaS offers tailored software solutions for specific industries, addressing unique market needs and promoting operational efficiency.
A contract between a service provider and a customer that specifies, usually in measurable terms, what services the provider will furnish.
A business with a small to medium number of employees, often categorized by various other factors including revenue and assets.
A legal instrument governing the use or redistribution of software, specifying the rights of the users and the responsibilities of the licensors.
A business model where a customer pays a recurring price at regular intervals to access a product or service.
The estimate of all direct and indirect costs associated with an asset or acquisition over its entire life cycle.
The practice of encouraging customers to purchase a comparable higher-end product than the one in question.
A feature used to restrict access to content via a paid subscription.
The act of keeping customers engaged and active with a product or service over time.
A cloud computing model where software applications are provided over the internet on a subscription basis.
A pricing strategy where a product or service is provided free of charge, but a premium is charged for additional features, services, or virtual goods.
The plan of an organization, utilizing their inside and outside resources, to deliver a unique value proposition to customers and achieve competitive advantage.
Techniques and strategies for generating significant growth with minimal expenditure.
A measurable value that demonstrates how effectively a company is achieving key business objectives.
The amount of revenue a subscription-based business receives per month.
The practice of ensuring customers achieve their desired outcomes while using your product or service.
The process that a customer goes through when interacting with a company or brand, from the first point of contact to the final purchase or interaction.
The process of turning a website visitor into a customer or taking a desired action on a webpage.
A technology for managing a company’s relationships and interactions with customers and potential customers.
The process of acquiring new customers or clients for the business, crucial for the growth and sustainability of a B2B SaaS company.
The value of the contracted recurring revenue components of your term subscriptions normalized to a one-year period.
The cost associated with acquiring a new customer, including all aspects of marketing and sales.
The percentage of customers who stop using a company’s product or service during a certain timeframe.
The total worth of a customer to a business over the entirety of their relationship.